Marketing & Communicationcategory


Building credible brands postglobalization

September 2020

Timo Mandler

Building Credible Brands in Post-Globalization Markets

Marketing & Communication, Our topics, Strategy & Management

September 2018

Camilla Barbarossa

Promoting the adoption of eco-friendly products across different consumer segments

Marketing & Communication

March 2018

Sylvie Borau

Provocative Female Models In Advertising: Triggering Indirect Aggression

CSR, Marketing & Communication

February 2018

Jean-Marc Décaudin
Denis Lacoste

Services advertising: showcase the customer!

CSR, Marketing & Communication, Our topics

April 2017

Sylvie Borau

Ideal or natural beauty in commercials: what if natural-looking models don’t attract but...

CSR, Marketing & Communication